Meeting Minutes                         

 

SUNNYVALE 4A DEVELOPMENT

CORPORATION

BOARD OF DIRECTORS

REGULAR MEETING

Thursday, February 10th, 2011

6:00 P.M. Special Board Meeting

7:00 p.m. Special Board Meeting with Focus Groups

Town Council Chambers

127 N. Collins Road

Sunnyvale, Texas 

 

The Sunnyvale 4A Development Corporation Board  met  on Thursday, February 10th, 2011 in the Council Chambers of the Sunnyvale Town Hall; 127 N. Collins Road, Sunnyvale, Texas under V.T.C.A. Government Code Section 551.041.

 

Attending: President Lawrence Boyd, Vice President Rachel Doyle, Directors David Carlile and Terri Shatter

Absent:  Director Hari Pillai

 

1.    Call to Order the meeting.  President Lawrence Boyd called the meeting to order at 6:04 p.m.

2.     Executive Session Agenda:  President Lawrence Boyd announced the Executive Session and the Board adjourned into the Executive Session at 6:05 p.m.

     a.   Pursuant to Section 551.087 of the Texas Government Code to discuss and  

           deliberate commercial or financial information from a potential business

           prospect that the Board is seeking to locate or expand in the Town; to

           deliberate the offer of financial or other incentive to a business

           prospect generally located within the Town of Sunnyvale in the vicinity of

           T.C. Lupton, S. Collins Road and U.S. Highway 80.

    The Executive Session concluded at 6:55 p.m.

           

3.    Consider any action as a result of the Executive Session  No Action was taken

 

4.    Adjournment: The meeting was adjourned at 6:57 p.m.

 

 

 

 

 

The Sunnyvale 4A Development Corporation Board met ON THURSDAY FEBRUARY 10th, 2011 IN THE COUNCIL CHAMBERS OF THE SUNNYVALE TOWN HALL; 127 N. COLLINS ROAD, SUNNYVALE, TEXAS under V.T.C.A., Government Code Section 551.041.

 

Attending: President Lawrence Body, Vice President Rachel Doyle, Directors David Carlile and Terri Shatter

Absent:  Director Hari Pillai

 

 

 

1.  Call to Order the meeting: President Lawrence Boyd called the meeting to order at 7:03 p.m.

 

2.  President Lawrence Boyd presented the first focus group topic… Focus Group 1 Discussion between   Directors of the Sunnyvale 4A Corporation and selected guests discussing…. Funding of economic incentives to encourage development is a responsibility of the 4A Corporation.  What does the Sunnyvale 4A/Town need to do to encourage new commercial investment in Sunnyvale and how should the 4A Corporation decide what incentive opportunities to fund?  Guests attending included: Michael Golla, Allyn Giacomazzi, Shaji Daniel and Anil Mathew. Points of discussion included:

·       Identify what type of business does the Sunnyvale 4A/Town want, find out what you have to offer, identify the market and target those businesses-Mr. Daniel.

·       It is important for the Town to identify what is wanted what are the needs and what needs do those businesses have.  These criteria will help the Town know how to attract the business and how to keep them in Town.-Mr. Giacomazzi.

·       The fundamental services are required to attract business, Sunnyvale needs sewer, roads, water, gas service, redundant electrical.  Gas service is a real weakness particularly to attracting restaurants.  Town needs to move toward fixing these negatives and weaknesses-Mr. Golla.

·       Sunnyvale has a reputation that it’s hard to do business in the Town.  We need to make it easier to do business and to start a business in Sunnyvale-Mr. Mathew.

·       The guests were asked what type of business would they believe Sunnyvale needs

·       Mr.Golla recommended that the Town look at service oriented business such as dry cleaners, plumbing, landscapers; more restaurants, hotels and community center, small convention center, office space and extended stay hotel.

·       Mr. Giacomazzi recommended that one look at the central core-town center and bring business to the town center.  Also the rents are too high and the cost too high to start a business in Sunnyvale.  More tenants are needed for the offices and buildings along Belt Line Road and at the Tino’s Restaurant office building.

·       Mr. Daniels recommended that we look to attract a convention center/conference center and a grocery store and bank and to work on the Highway 80 infrastructure to attract more business.

·       Mr. Mathew recommended that we look at unique businesses, unique to Sunnyvale including an outlet mall, minor league franchise and a movie theater. 

 

3.  President Lawrence Boyd presented the second focus group topic. ..Focus Group 2 Discussion between Directors of the Sunnyvale 4A Corporation and selected town citizens and businesses concerning local option election concerning beer and wine ballot propositions and related issues.….. The restaurant industry is stating that today, a key location factor is the opportunity for restaurants to sell beer and wine at their place of business without a club license. Grocery stores are indicating through new store openings and local support of beer & wine referendums that the sale of beer and wine is critical for new stores to expand to new towns.  These businesses have stated that their business models demand they bypass cities and towns without the beer and wine opportunity.  What as town citizens and business owners would you suggest that the Sunnyvale 4A Corporation do to assure the citizens that this type of business activity will not deteriorate the neighborhoods or Town quality of life or the opposite view that Sunnyvale ignore the restaurants and grocery stores with this position? Guests attending included Spenser Adam, Andrea Wright, David Goodhart and Jim Wade.  Points of discussion included:

·       In Stephenville when the beer and wine election was held there was a concern about a rise in crime.  Once passed they found that there was a decrease in accidents and crime-Mr. Adam.

·       The ability to sell beer and wine is critical to business success. There is some concern about the Town areas not being safe around the sale of beer and wine.  Examples of Allen, McKinney, Southlake and Rockwall show different. Last year the Town lost $34,000 in sales tax by not having sales of beer and wine.  Cedar Hill saw a 205% increase in sales tax when beer and wine sales were allowed-Mrs. Wright.

·       There are two different cases.  Attracting a grocery store with the sale of beer and wine may not be accurate, the attraction is more due to roof tops, income levels and competition and most importantly Wal-Mart.  Sunnyvale should be looking for an Aldi or Brookshire’s.  However, for the case of restaurants the sale of beer and wine is critical and should be considered-Mr. Goodhart.

·       Restaurants are into selling food and people are here to be served.  Sunnyvale has restaurants everywhere in Town and more is being built. These restaurants do not seem to need beer and wine to succeed.  We have a large development with more restaurant pad sites already committed.  There is a concern over the inability to control the sale of beer and wine in convenience stores-Jim Wade.

·       We need to attract businesses, we need to market the Town and promote the Town, provide more infrastructure, provide incentives, revise the tax code and the zoning code-Mr. Goodhart.

·       If we provide the club license we could add conditions to control hours and other issues-Mr. Adams.    

·       The concern for beer barns can be controlled with location and square feet requirements and the Town can adapt its regulations-Mrs. Wright.

·       Town Manager Scott Campbell noted that the Town does have the conditional use controls adopting TCEB requirements plus additional Town Zoning.

·       We should get that information out to the public recommended Mrs. Wright.

 

4. President Lawrence Boyd presented the third focus group topic. Focus Group 3 Discussion between Directors of the Sunnyvale 4A Corporation and selected guests discussing ….someday soon Sunnyvale will have to choose or deal with the location of 190 through Sunnyvale.  What should the Sunnyvale 4A Corporation/Town be doing today to address that location in the future? Guests attending included Tom Barone, Chris Brown, David Jackson, and Terry Reid. Points of discussion included:

·       The Town needs an up to date comprehensive land use plan to identify land opportunities and to move the route of 190 to the west at grade.  The Town needs to bring information about 190 out and to create a vision for the route to attract businesses such as Cabalas-Mr. Barone.

·       The 190 opportunity is a great thing.  The Town needs to get control and take advantage of the opportunity- Mr. Brown.

·       Having owned property and worked in Sunnyvale for over 6 years there is a perception that the owner of the large 16,000 acre ranch is controlling the agenda. The Town needs to embrace 190, select a route and show everyone the opportunities with this new transportation.  There is great opportunity and lots of positive business to be achieved.  See Cedar Hill and all they have done and taken advantage of including the new spec building they are doing.  The Town needs to set the perimeters and then get out of the way and let business happen –Mr. Jackson.

·       Being the President of the Chamber and having a family who has been in Sunnyvale over 100 years I recommend one needs to look at how Southlake has address their transportation needs in a beautiful way.  There is no-no option for 190.  Why is there fear of where it is going?  According to the District Engineer of TXDOT there are 3 routes selected and an environmental impact study on going to be completed in 2012. This environmental impact study will consider the affect on business and residences.  There will be public input scheduled for 2013. Then TXDOT will make its decision. We have 2 years to work on the concepts and do not want a lack of leadership or inability of decision making to hamper our abilities to lead this decision. We need to study the access and exits and make recommendations on frontage roads and exits/entrances. With 85% of the route on the Smith ranch why not a Smith representative telling us what they want.  We need to learn what the Smiths want-Ms. Reid.

·       Tom Barone indicated that the 4ACorporation needs to assist in developing the vision and decide if this route will be an asset and select the maximum potential for the route.

·       Chris Brown asked that we look at the aesthetics of the route and its design.

·       David Jackson said we should look at the route with the greatest good for the most people.

     

5.    President Lawrence Boyd introduced the fourth focus group topic .Focus Group 4  Discussion between Directors of the Sunnyvale 4A Corporation and

Selected guests discussing ……. People who live in Sunnyvale may have plans for a business or work for a company with expansion or relocation plans.  What specific action steps do your recommend to the Sunnyvale 4A Corporation to take to encourage these residents to bring their businesses to Sunnyvale? Guests included Debbie Geis, Mathew Koshy, Julie Martin, Ron Ziegenfuss and Penny Range. Points if discussion included:

·       Find out why they are not here, why their business is not in Sunnyvale-Debbie Geis

·       Be proactive-go to the business offer guidance to permitting or provide a contact person.  Need a welcoming group to help introduce the Town to the new business.-Ron Ziegenfuss

·        Help the business. Provide a 6 month tax abatement- Mathew Koshy

·       I agreed that we should support the new business with a welcoming committee and the Chamber and community support the new business- Julie Martin

·       From the point of the patient or their family at the hospital they need information about what is available in Sunnyvale.  The hospital brings a lot of traffic we have over 400 employees.  We need a list of things to do in Sunnyvale for our visitors to the Hospital.  Yes, and extended stay hotel would be excellent.  We even had to keep employees overnight at the Hospital in this recent bad weather. –Penny Range

·       We do radio advertisement and would partner with business on this activity.  Also not that the GPS/Mapsco and Google do not locate the hospital correctly they send people to N. Collins Road-Julie Martin   

 

6.    President Lawrence Boyd introduced the last focus group with is open discussion.  Group 5 Discussion; Directors of the Sunnyvale 4A Corporation will select guests who will be allotted 3 minutes to address one of the four focus group subjects.  Two guests requested to speak and points of discussion included:

·       David Goodhart spoke in regard to everyone supporting the local businesses and to have the 4A market the Town and the businesses more, to let everyone know what is available. Need to treat town business like a partner-need to look at town ordinances that are difficult for businesses, e.g. sign ordinance.

·       Allyn Giacomazzi spoke in regard to beer and wine noting the difference between general rule towns and home rule towns.  As to 190 – we need to get a GOOD Town Planner to look at that.

·       Terry Reid:  What kinds of business?  Emerging technology and nontechnology. The Chamber of Commerce tried to advertise/promote the Town with the Pecan Harvest Festival, but the Town did not support this like it we believed they should. 

 

7.    Adjournment- President Lawrence Boyd adjourned the meeting at 9:20 p.m.

 

Approved by the Board of Directors on March _______, 2011

 

________________________

Secretary